About Us


Australian born, globally loved.

Established in Australia for over two decades, Elleebana is a long-standing Australian family owned and operated company that have been true pioneers in the beauty industry. Elleebana’s team have been responsible for setting the benchmark for training and excellence in the Australian Beauty Industry such as co-writing Australia’s first competency-based training for beauty therapists in Australia (Diploma of Beauty Therapy and the Advanced Diploma of Health Science and Aesthetics)

Over the years Elleebana has built a global following and a reputation as world leaders in the manufacturing and production of eyelash and eyebrow enhancement products. Passion and dedication has seen Elleebana expand with head distributors in 57 countries around the world and growing due to the superior quality of products, outstanding results that can be achieved and state of the art training programs and symposiums that gives stylists and educators the competitive edge to succeed in the fast-paced world of beauty.

Elleebana continues to push the envelope with treatment evolution and influence the global market. Company Director – Otto Mitter, a qualified cosmetic chemist through the Institute of Personal Care Science and award winning global lash & brow educator is highly passionate about product ingredients, research and development and ongoing education. Otto is the innovator for the world famous Elleebana One Shot Lash Lift and Elleeplex RE-GEN system, Elleebana Brow Henna and co-producer of the Belmacil Lash & Brow Tinting System. Otto continues to push the boundaries of product development within the world of beauty and working with leaders in the industry. Elleebana understands that with any success it is important to give back to the industry and is a lead sponsor and supporter at many major beauty events and competitions around the world with a solid focus on supporting up and coming therapists helping them to develop their careers in the industry.