Step into Luxury
We are glowing on the Cover of Professional Beauty Luxury Issue!!! Known as the bible of the beauty industry, Professional Beauty features a cover story about Elleebana’s brand building and business growth. Managing Director, Otto Mitter shares exclusive insights about building a business and his...
Elleebana Master Educator on the Spotlight – Meet Amie Buckley
My mum always told me from a very young age that one day I was going to be a teacher, I Would spend hours teaching my little brother new things. I taught him how to ride a bike and how to read. Teaching was never...
What happened in Vegas
This year's lineup at the IESCS Vegas has been one for the history books! Showcasing the industry's top educators, brands and leaders making this the highlight event of the year for lash artists. Along with the Elleebana team, Otto Mitter, multi-award-winning educator, speaker, judge, and...
Proud to be a 2022 ABIA Finalist!
We are so excited to share this wonderful news with our Elleebana Family! Australia's biggest beauty awards, the Australian Beauty Industry Awards (ABIA's) has announced this year's finalists. Elleebana has been awarded finalist in Best Business Performance of the Year (non-Salon) Thank you Mocha and...
Elleebana is Coming to IECSC in Las Vegas!
Otto Mitter, Zoe Mitter and The Elleebana Team are in Vegas and can't wait to say Hi!!! IECSC Las Vegas will help you: Rejuvenate your business with a look at what's new Redefine services and bring back customer confidence Reengage with the community with a...
The Countdown is On!
In just a few days Elleebana is about to make history again in the lash and brow world! Over the last few months, the HQ Team and Otto have been busily preparing for our 7th Elleebana Symposium, our official education event for our Elleebana Educators...
Elleebana and The Beauty Squad 2022
Elleebana is a proud sponsor of the Beauty Squad 2022!!! We are passionate about and understand the importance of giving back to the industry. That's the reason we sponsor and support numerous global beauty events and competitions, with a solid focus on supporting up and...
Introducing Elleebana Flex Rods
The growth and advancement in lash lift procedures around the world have called for more options and more innovations. With that in mind, we are so excited to share the latest development to the Elleebana family, Flex Rods! 𝗪𝗵𝗮𝘁’𝘀 𝘁𝗵𝗲 𝗱𝗶𝗳𝗳𝗲𝗿𝗲𝗻𝗰𝗲? ✨The ultra-soft silicone forms...
Understanding ingredient claims in the lash world
THE EYELASH INDUSTRY HAS GROWN PHENOMENALLY IN THE LAST 20 YEARS. OVER TIME, THERE HAVE BEEN MANY ADVANCES IN THE TECHNOLOGY TO STIMULATE HAIR GROWTH AND CONDITION. Many clients ask me about growth serums for eyelashes, or technically in most cases they should be...
Destination: Elleebana Hometown, Chicago!
WE ARE SO EXCITED TO BE PART OF THE IECSC CHICAGO 2022! Elleebana usually says “We’re coming for you”, but this time around is the opposite. We’ll be HERE waiting for you! That’s right! Chicago has been Elleebana’s Headquarters since 2020 and we can’t wait...