Elleebana Master Trainer in TOP 5!
Elleebana Master Trainer Jessica Eaton gets 4th place in the Lash World Cup in Amsterdam over the weekend!
And just like that, the Lash World Cup 2020 is done and dusted. We are so proud of team Australia “The Lash Wizards of Oz” for competing and flying the flag for our country!
With over 355 entrants from 40 countries, the team absolutely smashed it, and we are so happy to announce our very own Master Trainer Jessica Eaton placed in the top 5 in the world, now ranked 4th place in the world for performing the Lash Lift service using Elleebana Lash Lift products and Elleeplex ReGen!
Check out Jessica’s Fantastic work below:
To read more about Master Trainer Jessica Eaton, CLICK HERE!
Jessica attended the Lash World Cup back in 2018 as a visitor and guest with Otto and Zoe while Otto judged the lash lift portion of the competition, and her ultimate goal was to compete in 2020. Jess has not only achieved this goal but absolutely smashed it and we are so incredibly proud of her growth and achievements here. Many would feel the impact of competing in a foreign country, surrounded by floor judges who were scoring contestants down for any slip in technique. Some of these floor judges were among Jessica’s industry idols raising the apprehension even further.
Quickly brushing her models’ lashes through before she sent her model off to the blind judging component where Otto would review hers and all of the other contestants work, Jess was more than content with the result. Remembering all of the preparation and focal points that the team all had discussed before she left for Amsterdam, Jess put what she knew into practise and is now proudly holding her well-earned rank of 4th place in the world for Lash Lifting.
What a fantastic start to 2020, we cannot wait to see more from Jessica and our other extremely talented Master Trainers.
The entire team “The Lash Wizards of Oz” all performed extremely well and represented our great land in the most passionate and professional way.
We also want to congratulate another member of the “Lash Wizards of Oz” Natasha Gallier for winning “Miss Social Media”. Team Australia, you rock!
Otto Mitter talks Lash Placement
“I’m not talking about eyelash extensions placement or attachment, I’m talking about placement on the shields or rods during a lift. What is it exactly and why is it so important? Check out my video here where I discuss some considerations and in particular keeping an eye out for those tricky little anagen lashes that can hide under groups of lashes.
You really need to get your separation and placement correct and “separate carefully” right from the base and sometimes when working behind the client and you’re on the clock it can be easy to miss a few of these sneaky baby lashes. Comment below and let me know your thoughts on this and if you have struggled with what I go into in the video.
Hope this is helpful for you” – Otto Mitter
Otto Mitter to Judge the Black Swan Global Online Eyelash Championship 2020!
We are so excited to share that Elleebana Director Otto Mitter is Judging the Black Swan Global Online Lash Championship 2020!
To gain the quality of the competition, each category has three winners who will be chosen only by the judges. The judges consist of international professionals of eyelash extensions who have great experience in the evaluation of the precision of the application. 🥇🥈🥉
- Follow the rules of pictures to submit.
- Read the competition rules.
- Before you enter, make sure you have covered the following points:
- You have decided which category you would like to enter.
- You have selected your entry-level
We can’t wait to support this Championship.read more
Let’s Talk Hair Texture!
A very important part of the consultation process and sometimes difficult to master! Otto has done a video on this as he has helped many therapists on this topic over the years.
We hope it’s useful for you!read more
Otto Mitter talks Brow Lamination!
Brow Lamination, Brow Lifting, Brow Wow, Brow Tame – whatever you wish to call it, the service is essentially a hot topic in the Brow world for 2019.
So, while Elleebana loves to be at the forefront of trends we don’t need to be the first to release something – we really only have to be the best. Wink wink.
Speaking of being the best, how do you get to be globally recognised for what you do? Well, it starts with understanding everything about your products, your formulations and the uses of it. No one better in the world to explain Brow Lamination like Cosmetic Chemist and Elleebana’s Managing Director, Otto Mitter.
In this video he shares the tip of the iceberg of his knowledge on this subject. Subscribe to our Youtube channel to keep up to date on our latest VLOGS.
Lash Queens Feature in Professional Beauty
In an Australian first, Elleebana and Lashjoy have joined forces to put Australian lash talent on the global stage.
The two companies were on the lookout for two “outstanding lash stylists” to represent Australia at next year’s Lash World Cup in Amsterdam.
According to Elleebana director Otto Mitter and LashJoy owner Joy Crossingham, the World Cup, which will be held in February 15-16, is an outstanding opportunity to showcase Australian lash artists.
Mitter said he was inspired to launch an Australian lash team after attending the 2018 Lash World Cup with Elleebana general manager Zoe Mitter and master trainer Jess Eaton.
“We felt the competition was of an exceptional standard,” he said.
“We were not only impressed by the high quality produced by representatives from each country but also the calibre of the Lash World Cup team for putting on such a prestigious event and strongly believed that Australia needed to be involved.”
NOTE: Entries are now closed, but stay tuned for the winning stylists who will receive a return flight from their capital city to Amsterdam for the Lash World Cup in February as well as five nights’ accommodation at the Van der Valk Hotel A4 Schiphol and an entry into a Lash World Cup 2020 category of their choice.
Original Article from Professional Beauty. Written by Jenny Berichread more
ELLEEBANA USA SYMPOSIUM 2019 🇺🇸
2019 has been another huge year for Elleebana and we are so grateful to have the incredible people we have on our team.
You can have amazing products but you always need “amazing people” on your team to make a brand truly magical.
Check out the behind the scenes of our USA symposium that we put on for our Elleebana trainers annually, we go over our systems, perfect our delivery and raise our training standards, but we also believe getting together and being in the same room as each other has so many benefits that kickstart the improvement process which is vital for our brand to grow and continue to improve on our journey.
Thank you to all involved to make this symposium one of our best yet… @Elleebanausa @myabsolutebeauty @timberwolffilms @kelleybakerbrows @mybrandlashes @lashfxglobal
Lash World Cup 2020 – Australian Team Search
2020 is set to be a huge year for Elleebana! Not only will Elleebana be celebrating 25 years in the beauty industry, they are also choosing 2020 as the year they focus their efforts on showcasing and promoting Australian talent to the world. With that in mind, what better way to place a team of skillful Australian lash stylists onto the global stage, than with an Australian submission into the Lash World Cup 2020?
After attending the 2018 Lash World Cup, Otto and Zoe Mitter along with Master Trainer Jess Eaton, felt the competition was of an exceptional standard. Not only were they impressed by the high quality produced by representatives from each country, but also the caliber of the Lash World Cup Team for putting on such a prestigious event and strongly believed that Australia needed to be involved.
The venture will see Elleebana partner with LashJoy, who has trained thousands of Australian Lash Stylists to meticulous standards, ensuring a formidable collaboration of excellence. An outstanding opportunity to propel Australia forward to the world and showcase Australian lash artists during the event in Amsterdam on the 15th-16th February 2020.
And so the search begins!
Otto Mitter (Elleebana) and Joy Crossingham (LashJoy) are on the lookout for two (2) outstanding lash stylists to join the Australian Team and represent our country at the Lash World Cup in Amsterdam on the 15-16 February 2020. Interested stylists are invited to submit their entries via social media by tagging @elleebana & @lashjoy_ in their submissions along with the hashtag #lashworldcupaus2020.
Winning entries will receive a return flight from their capital city to Amsterdam for the Lash World Cup in February 2020, along with 5 nights’ accommodation at the Van der Valk Hotel A4 Schiphol and an entry into a Lash World Cup 2020 category of their choice.
It’s literally the opportunity of a lifetime, so choose your submissions carefully and get posting!
Entry is open to Australian residents aged 18 years & over. Submissions open 12 am (AEST) on 3rd October 2019 and close at 11:59 pm (AEST) 30th October 2019. Winners will be decided by 5:00 pm (AEST) 1st November 2019 and winners will be contacted within three (3) business days via social media. See full terms and conditions.
Beauty Expo Australia – Here we come!
It’s that time of year again and the team at Elleebana are pumped and ready to unleash all things new and beautiful in their range at the Australian Beauty Expo next weekend (24-25 Aug). With live demonstrations throughout the day, product displays and exclusive Beauty Expo Offers, the Elleebana stand (M127) should not be missed if you are heading to the Sydney ICC to check it out.
With the rise in popularity of the lash lifting in the industry and as a global leader with their One-Shot lash lift system, Elleebana will be offering 20% off their newest lash lift hydrating solution ReGEN exclusively at the expo. The new Extreme Styling Shields will also be available at the Elleebana stand along with Elleebana’s range of henna brow, lash extensions and aftercare products. Otto Mitter along with the Elleebana Master Trainers will be in attendance performing live treatment demonstrations and answering all your product queries and offering information about their range of Training Courses and locations. Another exciting addition, will be a Kelley Baker meet and greet on Sunday afternoon.
Kelley Baker kicks off her Australian Celebrity Brow Master Class Tour (hosted by Elleebana) at the Sydney Expo, before heading to Melbourne and Gold Coast with the Elleebana Team for two huge Celebrity Brow Master Classes and networking events where she will offer all her renowned brow tips and tricks. Some tickets are still available via Event Brite for the classes on 28th August in Melbourne and 1st Sept on the Gold Coast.
If you’re heading to the Australian Beauty Expo, be sure to make a visit to the Elleebana stand (M127) to see what’s on offer and meet the team! They would love to see you! Get your tickets at https://www.beautyexpoaustralia.com.au .read more